Occupational therapy practices, and the rules that read your website

Website writer for OT practices.Two rulebooks read your site. Most OT websites answer to neither.

I'm Amisha. I write websites for occupational therapy practices. Every page is written to be found, read by a client at 11pm, and to pass the AHPRA guidelines and the NDIS Code.

  • Ranks. Written to what plan managers type to find an OT.

  • Books. Says what the first session involves and costs.

  • Passes. Every claim checked against AHPRA and the NDIS Code.

Fixed quote in 48 hours. Or start with one paid page.

Tell me what's bugging you. Quote in 48 hours.

Two minutes. Nothing owed for asking.

Start with the sentence a client types before they ever see your name.

What does a client actually type before they choose?

Not your service names. They type the problem, in their own words, at the hour it starts bothering them.

  • occupational therapist near me
  • ndis occupational therapy
  • paediatric ot near me
  • functional capacity assessment cost

Each of those is a page, or a heading, or the first sixty words of one. Answer it plainly and Google has something to rank. So does ChatGPT, which quotes the page it can understand.

There is a second reader. It never books anything.

What do the AHPRA rules and the NDIS Code mean for your OT website?

Your website advertises a regulated health service, so the AHPRA advertising guidelines read every line of it. They are made under the National Law, and they bind the practice.

The NDIS Code of Conduct reads every line about NDIS work, registered provider or not. It cares about misleading claims and about anything that narrows a participant's choice and control.

What you can say

  • ✓Describe your assessments and how a session works.
  • ✓Explain who OT helps, from children to older adults.
  • ✓Share your team's qualifications and registration.
  • ✓Explain plainly how NDIS funding can be used for OT.

What you cannot say

  • ✗Publish client or parent testimonials as advertising.
  • ✗Promise an outcome, like a child reaching a milestone.
  • ✗Imply the NDIA or NDIS Commission endorses you.
  • ✗Promise that funding will be approved.
The usual culprit

A waitlist or capacity claim on the NDIS page. It changes weekly, and the Code reads it as a promise to a participant.

Getting it wrong costs the business, not whoever typed the words. The rules are public, and I write to the primary sources: AHPRA advertising guidelines, NDIS Code of Conduct. For the detail, read AHPRA Occupational Therapy Advertising: 82 Sites Checked. That is not legal advice, a compliance sign-off or an AHPRA ruling. The practice stays responsible for what it publishes.

Fair question at this point: who is actually writing it?

Who writes your occupational therapy pages?

One writer. Me.

Five years writing for Australian healthcare, agency trained. I have read the advertising guidelines cover to cover, twice, so you never have to. You brief me at the end of your day and the pages are waiting when you open up. No junior, no content mill, no ticket number.

The client work sits under confidentiality agreements, so the businesses stay unnamed. You can read 73 published articles instead. I write for occupational therapy practices, paediatric ot clinics, ndis ot providers, hand therapy clinics, and for the agencies behind them. Full list on the industries page; the service itself is website copy.

And one thing comes with every page, whether you ask for it or not.

All Clear Audit. Proprietary. Built in Delhi, runs on every page I write.

The bonus of working with me: every page ships with a All Clear Audit.

All Clear Audit is the audit I built because the usual tools count keywords and have never read an advertising guideline. It reads your page the way Google, ChatGPT and AHPRA and the NDIS Commission do. 301 checks, every flag naming the rule it breaks, every fix already written.

I use AI where it earns its place. 301 checks by hand is nobody's afternoon. The writing is still mine. So you do not take my word for the copy, you take the report's, and you can argue with it.

301 checksSEO, GEO, complianceEvery flag with a fixOne free rework

Before you send anything, the four questions I get every week.

0Out of 100 · 0 checks run

"Decent, but AI is picking favourites, and it is not you yet."

Search engine basics 88
Is your content easy to read 80
Do you look credible 58
Will AI actually cite you 57
Critical
A waitlist or capacity claim on the NDIS pageFlagged against the AHPRA advertising guidelines and the NDIS Code of Conduct.
Rewrite ready
High
"Free consult this month", no terms statedOffer without conditions stated on the page.
Rewrite ready
Medium
No answer in the first 60 wordsAI citation check. Nothing quotable in the first screen.
Rewrite ready

A demonstration report, not a client's site.

Before you ask

Questions OT practices ask before they hire a website writer

What can't occupational therapy practices say?

OT sits under AHPRA and the National Law, and most OT work also sits under the NDIS Code of Conduct. You can't use client or parent testimonials as advertising, promise an outcome like a child reaching a milestone, or imply the NDIA endorses you.

Can I share the wins my clients have?

Not as testimonials. A parent's story of their child's progress is exactly what the National Law bans in advertising, and NDIS marketing must stay honest too. It is a hard rule, because those wins are real and moving.

Can I say I help clients get NDIS funding approved?

No. You cannot imply you control a funding decision or that the NDIA backs you. You can explain how OT assessments work, and how funding can be used once it is in a plan. I write it so participants understand the process without you promising an outcome you cannot control.

Are you signing off that my website is compliant?

No, and I would be careful with anyone who offers to. I write to the AHPRA advertising guidelines, the TGA advertising code and the NDIS Code of Conduct, and I show you the checks. That is not legal advice, a compliance sign-off or an AHPRA ruling. The practice stays responsible for what it publishes.

Right. Ready when you are.

Up for freelance

Ready when you are.

Book a free 30-minute call and tell me what's bugging you. Rather type? The form takes two minutes. Either way it's free. You get a fixed quote within 48 hours, and a straight answer if I'm not the right fit.

Real person, real reply, within 48 hours.

Fill in the form to get in touch.

I reply within 48 hours.

Or .

Pick a time that suits you. You talk to me, not a sales team. A fixed price and date follow within 48 hours.

Amisha Sharma, seated and laughing