Website writer for dietitians.The word dietitian is protected. Most of your claims are not.
I'm Amisha. I write websites for dietitians and nutritionists. Every page is written to be found, read by a client at 11pm, and to pass the Australian Consumer Law.
Ranks. Written to what people type after a GP referral.
Books. Says what the first consultation involves and costs.
Passes. Every claim checked against the Australian Consumer Law.
Fixed quote in 48 hours. Or start with one paid page.
Start with the sentence a client types before they ever see your name.
- All Clear Audit
- Founding audits $1,500
- Written to compliance rules
- Healthcare clinics only
- Written for AI search
- Fixed quotes in AUD
- Replies within 48 hours
- Australian English, Australian hours
What does a client actually type before they choose?
Not your service names. They type the problem, in their own words, at the hour it starts bothering them.
Each of those is a page, or a heading, or the first sixty words of one. Answer it plainly and Google has something to rank. So does ChatGPT, which quotes the page it can understand.
There is a second reader. It never books anything.
What rules actually apply to a dietitian or nutritionist website?
AHPRA does not register your profession, so the National Law does not read your website. That is why most sites in this field never got a compliance briefing at all.
The Australian Consumer Law reads it instead. Section 18 prohibits misleading or deceptive conduct in trade or commerce, so a result claim is one you must substantiate. Your association's code sits on top.
What you can say
- ✓Describe your assessments and how you work with clients.
- ✓Explain who your service suits, and set realistic expectations.
- ✓Share your qualifications and APD or professional membership.
- ✓Explain your programs and fees in plain, honest terms.
What you cannot say
- ✗Claim to cure or treat a condition, like IBS or diabetes.
- ✗Promise rapid or promised weight loss.
- ✗Use 'detox' or therapeutic claims the TGA restricts.
- ✗Advertise supplements with claims you cannot substantiate.
A weight outcome on the page. A number, a timeframe, or a photo. Each one is a claim you would have to substantiate.
Getting it wrong costs the business, not whoever typed the words. The rules are public, and I write to the primary sources: ACCC guidance on false or misleading statements. For the detail, read AHPRA Advertising Rules for Dietitians and Nutritionists: Which Ones Actually Apply. That is not legal advice, a compliance sign-off or a regulator ruling. The practice stays responsible for what it publishes.
Fair question at this point: who is actually writing it?
Who writes your dietetics pages?
One writer. Me.
Five years writing for Australian healthcare, agency trained. I have read the advertising guidelines cover to cover, twice, so you never have to. You brief me at the end of your day and the pages are waiting when you open up. No junior, no content mill, no ticket number.
The client work sits under confidentiality agreements, so the businesses stay unnamed. You can read 73 published articles instead. I write for dietitian practices, accredited practising dietitians, nutrition clinics, sports and performance nutrition, and for the agencies behind them. Full list on the industries page; the service itself is website copy.
And one thing comes with every page, whether you ask for it or not.
All Clear Audit. Proprietary. Built in Delhi, runs on every page I write.
The bonus of working with me: every page ships with a All Clear Audit.
All Clear Audit is the audit I built because the usual tools count keywords and have never read an advertising guideline. It reads your page the way Google, ChatGPT and the Australian Consumer Law do. 301 checks, every flag naming the rule it breaks, every fix already written.
I use AI where it earns its place. 301 checks by hand is nobody's afternoon. The writing is still mine. So you do not take my word for the copy, you take the report's, and you can argue with it.
Before you send anything, the four questions I get every week.
"Decent, but AI is picking favourites, and it is not you yet."
A demonstration report, not a client's site.
Before you ask
Questions dietitians ask before they hire a website writer
Are dietitians and nutritionists under AHPRA?
No. Dietitians self-regulate through Dietitians Australia and the Accredited Practising Dietitian credential. Nutritionist is not a protected title at all, so anyone can use it. That does not mean anything goes. The Australian Consumer Law bans misleading health and weight claims, and the TGA polices therapeutic claims and the advertising of supplements.
Can I say my program helps weight loss?
You can describe your service and set realistic expectations. You cannot promise weight loss, promise a number on the scale, or make a therapeutic claim the TGA restricts. Weight loss is a sensitive claim area, and the ACCC and TGA both watch it.
Can I use testimonials or before-and-after photos?
Testimonials are not banned for you the way they are for AHPRA professions, so a genuine review is allowed. The catch is the Consumer Law. A testimonial or a before-and-after photo must not mislead or set an expectation most clients will not match. Weight-loss before-and-afters are especially risky.
Are you signing off that my website is compliant?
No, and I would be careful with anyone who offers to. I write to the Australian Consumer Law, the TGA advertising code and the NDIS Code of Conduct, and I show you the checks. That is not legal advice, a compliance sign-off or a regulator ruling. The practice stays responsible for what it publishes.
Right. Ready when you are.
Up for freelance
Ready when you are.
Book a free 30-minute call and tell me what's bugging you. Rather type? The form takes two minutes. Either way it's free. You get a fixed quote within 48 hours, and a straight answer if I'm not the right fit.
Real person, real reply, within 48 hours.
Or book a discovery call.
Pick a time that suits you. You talk to me, not a sales team. A fixed price and date follow within 48 hours.
