Website writer for chiropractic clinics.The claims that fill your diary are the ones that attract a complaint.
I'm Amisha. I write websites for chiropractic clinics. Every page is written to be found, read by a patient at 11pm, and to pass the AHPRA advertising guidelines.
Ranks. Written to what people type when their back goes.
Books. Says what the first visit involves and costs.
Passes. Every claim checked against the AHPRA advertising guidelines.
Fixed quote in 48 hours. Or start with one paid page.
Start with the sentence a patient types before they ever see your name.
- All Clear Audit
- Founding audits $1,500
- Written to compliance rules
- Healthcare clinics only
- Written for AI search
- Fixed quotes in AUD
- Replies within 48 hours
- Australian English, Australian hours
What does a patient actually type before they choose?
Not your service names. They type the problem, in their own words, at the hour it starts bothering them.
Each of those is a page, or a heading, or the first sixty words of one. Answer it plainly and Google has something to rank. So does ChatGPT, which quotes the page it can understand.
There is a second reader. It never books anything.
What do the 2026 AHPRA rules mean for a chiropractic website?
Your website advertises a regulated health service, so the AHPRA advertising guidelines read every line of it. They are made under the National Law, and they bind the practice.
What you can say
- ✓Describe care for back pain, neck pain and headaches of muscle or joint origin.
- ✓Explain what a first visit and follow-up visits involve.
- ✓Explain who a service suits, and who should see another practitioner.
- ✓Share your team's qualifications, registration and training.
What you cannot say
- ✗Claim to cure, heal or fix any condition.
- ✗Claim to treat things beyond muscles and joints, like asthma, colic, ear infections or immunity.
- ✗Advertise treatment of babies or children for those conditions.
- ✗Publish patient reviews or endorsements about clinical care.
A claim that adjustment treats something beyond the spine. Chiropractic advertising is watched closely, and the wording on the conditions page is usually where it starts.
Getting it wrong costs the business, not whoever typed the words. The rules are public, and I write to the primary sources: AHPRA advertising guidelines. For the detail, read AHPRA Advertising for Chiropractors: 7 Claims That Get a Warning Letter. That is not legal advice, a compliance sign-off or an AHPRA ruling. The practice stays responsible for what it publishes.
Fair question at this point: who is actually writing it?
Who writes your chiropractic pages?
One writer. Me.
Five years writing for Australian healthcare, agency trained. I have read the advertising guidelines cover to cover, twice, so you never have to. You brief me at the end of your day and the pages are waiting when you open up. No junior, no content mill, no ticket number.
The client work sits under confidentiality agreements, so the businesses stay unnamed. You can read 73 published articles instead. I write for general chiropractic clinics, sports chiropractic clinics, spinal and posture clinics, musculoskeletal and pain clinics, and for the agencies behind them. Full list on the industries page; the service itself is website copy.
And one thing comes with every page, whether you ask for it or not.
All Clear Audit. Proprietary. Built in Delhi, runs on every page I write.
The bonus of working with me: every page ships with a All Clear Audit.
All Clear Audit is the audit I built because the usual tools count keywords and have never read an advertising guideline. It reads your page the way Google, ChatGPT and AHPRA do. 301 checks, every flag naming the rule it breaks, every fix already written.
I use AI where it earns its place. 301 checks by hand is nobody's afternoon. The writing is still mine. So you do not take my word for the copy, you take the report's, and you can argue with it.
Before you send anything, the four questions I get every week.
"Decent, but AI is picking favourites, and it is not you yet."
A demonstration report, not a client's site.
Before you ask
Questions chiropractic clinics ask before they hire a website writer
What can't chiropractors say in their advertising under AHPRA?
You can't claim to cure, heal or fix, and you can't claim to treat conditions beyond the musculoskeletal system. That rules out claims about asthma, colic, ear infections, immunity and bedwetting.
Why do chiropractic ads get pulled more than other professions?
Chiropractic advertising draws the heaviest scrutiny of any profession in Australian health. That is because a small number of clinics made claims about treating non-musculoskeletal conditions and about treating children, and AHPRA acted. A single complaint can now trigger a review of your whole site.
Can chiropractors advertise treatment for babies and children?
Chiropractors may treat children, but you can't call yourself a paediatric specialist or advertise that chiropractic treats childhood conditions like colic, ear infections or bedwetting. The Chiropractic Board's paediatric statement sets the limits, and any claim needs high-quality evidence. Saying you are experienced with children is fine.
Are you signing off that my website is compliant?
No, and I would be careful with anyone who offers to. I write to the AHPRA advertising guidelines, the TGA advertising code and the NDIS Code of Conduct, and I show you the checks. That is not legal advice, a compliance sign-off or an AHPRA ruling. The practice stays responsible for what it publishes.
Right. Ready when you are.
Up for freelance
Ready when you are.
Book a free 30-minute call and tell me what's bugging you. Rather type? The form takes two minutes. Either way it's free. You get a fixed quote within 48 hours, and a straight answer if I'm not the right fit.
Real person, real reply, within 48 hours.
Or book a discovery call.
Pick a time that suits you. You talk to me, not a sales team. A fixed price and date follow within 48 hours.
