What patients search

They asked AI first.

About 1 in 10 Australian adults asked ChatGPT a health question in the six months to June 2024. We read 59 clinic websites to see whether they answer what patients ask next.

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The numbers

300 million a week.

OpenAI says more than 300 million people a week ask ChatGPT about health, up from 230 million in January 2026. A US poll found 1 in 3 adults used an AI chatbot for health information in the past year.

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What they ask

Symptoms, then logistics.

In the Australian survey, 37% asked what their symptoms mean and 12% whether to see a doctor. In the US poll, 41% looked things up before deciding whether to see a provider, and 1 in 5 cited cost or access.

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The five a clinic can answer

Cost. Referral. First visit. Wait. Cover.

Not the clinical questions. The practical ones a clinic already knows the answers to. We checked 59 sites, 275 pages, for a sentence answering each.

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What we found

1 site answered all five.

45 of 59 mention Medicare or funds. 32 give a fee. 19 say whether a referral is needed. 15 describe the first visit. 15 say how soon you can be seen. 10 sites answered none.

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By clinic type

Psychology 3.0. Cosmetic 0.6.

Psychology sites answered 3 of 5 on average, because Medicare rebates force them to explain referrals and fees. Cosmetic sites averaged 0.6, and 6 of 10 answered nothing.

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The catch

A table cell is not an answer.

Seven GP clinics kept their fees in table cells with no sentence around them. A person can read that. A system that quotes text cannot. Write the sentence: a standard consultation is 50 minutes and costs this much.

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This week

Five sentences.

The fee in dollars. Whether a referral is needed. What the first visit involves. How soon new patients are usually seen. What Medicare or a fund covers, and for whom. Keep every one factual and qualified.

Tap for the full measurement and the rewrite table

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