Do you need a medical writer?

The split

It comes down to the reader.

A medical writer writes for regulators and doctors. A copywriter writes for your patients.

Medical writer

They write trial reports.

Think study plans, consent forms and journal papers. A reviewer checks every line.

Copywriter

They write what patients read.

Your service pages, your blog and your ads. The goal is to help a patient book you.

The rules

Your website counts as an ad.

So the health ad rules apply to it. No patient reviews about treatment. No promised results.

The wrong hire

Each one has habits.

A report style talks past a worried patient. A writer who does not know the rules puts you at risk.

Your next step

Want more bookings? Hire the copywriter.

Pick one who writes for patients and to the rules. The full guide lists what to ask.

Tap for the full guide