Check your clinic website
AHPRA, the body behind the health ad rules, reads your words. Google reads your speed from real visits. Google also judges whether you can be trusted.
Why bother
Of those AHPRA contacted about their ads in 2024/25, 74% fixed them early. Most problems are easy to fix once you know where to look.
Minutes 0 to 10
The ad rules cover 5 things, including misleading claims and testimonials. Use the find box for "free", "guarantee", "pain", "best" and a quote mark.
Who the law protects
The law protects a person who "prints or publishes an advertisement for another person". That is your agency. Your practice has no matching defence.
Minutes 10 to 20
Google grades your speed on real visits over the last 28 days. Fix something today, and the report won't show it today.
The passing marks
Your main content should load within 2.5 seconds. Taps should respond in 200 milliseconds or less. Layout shift should be 0.1 or less. No data means no grade yet.
Minutes 20 to 30
"Does the content provide original information, reporting, research, or analysis?" "Are you mainly summarizing what others have to say without adding much value?" Ask them of your busiest page.
What 30 minutes misses
It misses a month of speed data and the pages you skipped. It also misses ads off your site, which the rules cover. It finds only faults you can see.
Tap for the full audit, with every source.